15% Off
Whitening. Perfected.
Up to 8 shades brighter – with a sensitivity-free, enamel-safe, peroxide free formula
Satisfaction Guarantee
Whiten with confidence, we’ve got you covered.
Free UK Standard Delivery
Included with every order, no minimum spend.
Science-Backed Formula
Developed using established whitening ingredients.
Our Best-Selling Whitening Solution
Refined treatments for confident, brighter smiles.
Achieve a noticeably brighter smile with our advanced whitening strips. Designed for comfort and effectiveness, they target everyday stains while keeping your teeth feeling natural and healthy.
Whitening Strips | 14-Day Treatments
Designed for gradual whitening and everyday stain control. The 14-treatment Starter Ritual gently lifts stains from coffee, tea, smoking and daily habits while remaining enamel-safe and sensitivity-friendly.
$15.99
Whitening Strips | 21-Day Treatments
Our full whitening program for deeper stain removal and more noticeable results. The 21-treatment Complete Ritual helps maximise shade improvement while remaining enamel-safe and sensitivity-friendly.